Dive into
Digital Marketing
Master digital marketing in just 4 months! Learn everything from SEO and social media to paid ads on Google, Facebook, and Instagram - using the latest tools and AI to create powerful, data-driven campaigns that drive real results.
50% Off - Limited Period Offer
₹ 11,000
( Rupees Eleven Thousand only )
Batch Schedule :
Days : Tue & Fri
Timing : 7 PM to 9 PM
- 4 Months Duration
- 32 Live Classes
- 7 Days Money Back Guarantee
Highlights
All Live Classes
No Pre-Recorded Videos
Beginner Friendly
No Prior Skills Needed
Real World Projects
Build Portfolio on Live Websites
Become a Skilled Digital Marketer
Be a Certified Digital Marketer in 4 Months
Are you ready to master digital marketing and launch your career with expert guidance from real industry professionals? Our hands-on course takes you from a beginner to a confident marketer, equipped with the skills to run high-impact campaigns across SEO, social media, paid ads, content marketing, and more! Whether you aim to grow your own business or secure a high-paying role, this course provides the knowledge, portfolio, and confidence to thrive in the ever-evolving digital landscape.
What you'll learn
Website Design & User Experience
Learn how to structure, design, and optimize a website for user engagement, easy navigation, and responsiveness across devices.
Website Builders & Content Management Systems (CMS)
Explore tools like WordPress, Wix, and Google Sites to build functional and visually appealing websites without coding.
SEO Fundamentals & Keyword Research
Understand how search engines work, conduct keyword research, and optimize web pages for higher rankings on Google.
Technical SEO & Website Performance
Improve site speed, mobile-friendliness, and indexing using tools like Google Page Speed Insights and Search Console.
On-Page SEO & Content Structuring
Master meta tags, headers, internal linking, and rich snippets to create SEO-friendly content that attracts more visitors.
Backlink Building & Off-Page SEO
Learn strategies to build high-quality backlinks, boost domain authority, and improve search visibility.
Social Media Content Creation & Scheduling
Create engaging content for Instagram, Facebook, LinkedIn, and TikTok using AI-powered tools for graphics and captions.
Video Editing & Animation for Social Media
Use beginner-friendly tools like CapCut, Clipchamp, and VEED.io to create short-form videos for maximum engagement.
Paid Advertising & Performance Marketing
Run targeted ad campaigns on Google, Facebook, and LinkedIn while managing budgets, bidding strategies, and ad creatives.
Marketing Analytics & Conversion Tracking
Measure website traffic, ad performance, and user behavior with Google Analytics, Hotjar, and Facebook Pixel.
Email & SMS Marketing Automation
Learn how to create automated email campaigns and SMS sequences to nurture leads and drive conversions.
Lead Generation & Landing Pages
Design high-converting landing pages and lead forms using ConvertKit, HubSpot, and Typeform.
AI in Marketing & Automation
Use AI tools like ChatGPT, Rytr, and Zapier to automate content creation, customer interactions, and ad optimizations.
Hashtag & Trend Research
Find trending hashtags, optimize posts for reach, and use analytics tools to track engagement.
Retargeting & Lookalike Audiences
Re-engage website visitors and find new customers by creating lookalike audiences on Facebook and Google Ads.
Growth Strategies & A/B Testing
Optimize digital marketing campaigns with A/B testing, performance tracking, and continuous improvement techniques.
Hands-On Training
in 100+ Leading Digital Marketing Tools & Platforms
Gain hands-on experience with 100+ essential digital marketing tools & platforms, including SEO tools, content creation software, social media automation, and performance marketing solutions. Develop expertise in optimizing websites, running high-converting ad campaigns, and leveraging AI-driven strategies to drive growth and engagement.
- 50% Off - Limited Period Offer
- Course Fee : ₹ 11,000
- 4 Months Duration
- Course Fee : ₹ 11,000
- 4 Months Duration
All-in-One Digital Marketing Course
Introductory Phase : Foundations of Web Design
Understanding Website Structure & Key Components
This foundational session introduces students to website structures, essential components, and the web development process. By the end of this class, students will have hands-on experience setting up a website using popular website builders.
Class 1 : Foundations, Components & Structure
Overview : This foundational session introduces students to website structures, essential components, and the web development process. By the end of this class, students will have hands-on experience setting up a website using popular website builders.
What You’ll Learn :
A website consists of multiple sections such as headers, footers, navigation menus, sidebars, and content areas. This module explains the role of each section, how they contribute to user experience and accessibility, and best practices for designing them effectively.
Web development follows a structured workflow. This module introduces the five key stages of website creation – Planning, Designing, Developing, Testing, and Launching, providing insights into best practices for smooth execution.
Students will analyze successful websites from different industries to understand design trends, layout structures, typography choices, and UI/UX best practices. They will break down navigation styles, content hierarchy, and user engagement techniques.
Not everyone needs coding skills to build a website! This module introduces WordPress.com, Wix, and Google Sites, teaching the differences between each platform, their functionalities, and how to set up a basic website using drag-and-drop tools.
Navigation is a crucial part of the user experience. This module teaches how to create menus, dropdowns, categories, breadcrumbs, and internal linking structures that help visitors move through a website effortlessly.
Colors and fonts impact brand perception and readability. Students will use Coolors, Adobe Color, and ColorHunt to create color schemes. They will also explore Google Fonts and learn how to choose legible and aesthetically pleasing typography for different types of websites.
Assignment :
- Select three different websitesand identify all major components (header, footer, navigation, content blocks, etc.).
- Compare how different industriesuse web design for usability and branding.
- Write a 300-word reportexplaining what makes a good website structure.
- Use Wix, WordPress, or Google Sitesto create a homepage layout with a header, navigation, main content area, and footer.
- Upload a basic color scheme and font pairingusing suggested tools.
- Explore three different color schemesand test them on a mock website.
- Use Google Fontsto compare different typography styles and determine which fits best for different industries.
Class 2 : Visual Design & Content Creation
Overview : This session focuses on how visual elements and engaging content enhance websites. Students will explore graphic design tools, AI-powered content creation, and royalty-free media sources to build professional and compelling websites.
What You’ll Learn :
Students will explore Photoshop, Canva, and Figma to create website banners, icons, backgrounds, and other design elements. They will learn about design principles such as contrast, alignment, spacing, and color theory to create high-quality visuals.
Custom graphics improve branding and user experience. This module teaches students how to create hero images, promotional banners, CTA buttons, and infographics to enhance website aesthetics.
Content writing is easier with AI tools like ChatGPT and Copy.ai. This module covers how to generate SEO-friendly headlines, product descriptions, engaging blog content, and compelling calls to action using AI-powered writing assistants.
Using high-quality images and videos enhances a website’s professionalism. Students will explore Unsplash, Pexels, and Pixabay to find high-resolution images and videos for their sites while ensuring legal and copyright compliance.
A well-structured webpage improves engagement and SEO rankings. This module covers how to use headings, subheadings, bullet points, and whitespace effectively to make content easier to read.
Typography affects readability, branding, and engagement. This module will guide students on how to pair fonts, adjust spacing, and create text-based visual hierarchy for a polished look.
User engagement improves with interactive elements like buttons, animated effects, embedded videos, and scroll-triggered animations. This module covers how to incorporate these elements using website builders.
Assignment :
- Design a custom bannerusing Photoshop or Canva.
- Create a simple website logobased on branding principles.
- Use AI tools (ChatGPT, Copy.ai, Jasper)to create a homepage description, product/service content, and an about section.
- Revise and optimize content for readability and engagement.
- Create a fully structured webpagewith a hero section, call-to-action buttons, content blocks, and footer.
- Implement typography hierarchyand interactive elements.
Class 3 : Refining, Optimizing & Launching a Website
Overview : The final session focuses on polishing website design, ensuring mobile responsiveness, optimizing performance, and launching a live website.
What You’ll Learn :
A well-structured layout improves usability. This module covers grid-based design principles, content spacing, and visual balance to create a website that guides visitors effectively.
A slow website leads to high bounce rates. Students will use Google PageSpeed Insights, GTmetrix, and Web.dev to test loading speeds and apply optimizations such as image compression, caching, and minifying code.
Websites should function seamlessly across different devices and browsers. Students will use BrowserStack and Responsinator to test mobile responsiveness and browser compatibility.
Beyond beginner-friendly builders, students will explore Squarespace (for portfolios) and Shopify (for eCommerce) to understand the power of premium website-building tools.
Students will learn how to register domains, set up hosting accounts with GoDaddy or Hostinger, and connect a website to a live domain.
Assignment :
- Run PageSpeed testsand apply performance optimizations.
- Improve loading speeds by compressing images, enabling browser caching, and minifying CSS/JS files.
- Showcase your fully designed website.
- Get peer feedback and instructor suggestionsto refine your site.
- Purchase a domain or use a free subdomain.
- Deploy your site using GoDaddy, Bluehost, or Hostinger.
Mastering SEO : Fundamentals to Advanced Strategies
Building a Strong SEO Foundation with Keywords & Competitor Analysis
This course provides a comprehensive, hands-on approach to mastering SEO. Students will learn essential skills in keyword research, technical SEO, on-page optimization, and backlink building. By the end of the course, they will have the expertise to improve website rankings, drive organic traffic, and implement SEO strategies effectively.
Class 4 : Keyword Research, Competitor Analysis & more
Overview : This session introduces students to SEO fundamentals, search intent, keyword research, and competitor analysis. By the end of the class, students will be able to identify high-ranking keywords and analyze competitors’ strategies to improve search visibility.
What You’ll Learn :
Understanding how search engines work is the foundation of SEO. This module covers:
- The importance of SEOin digital marketing.
- How search engines crawl, index, and rank pages.
- The role of search intent(informational, navigational, transactional, and commercial).
Keyword research is the backbone of SEO. This module teaches how to find high-ranking, relevant keywords using:
- Google Keyword Planner– Google’s free tool for keyword discovery.
- Google Trends– Analyzing keyword popularity over time.
- Ubersuggest– Limited free competitor keyword research.
- AnswerThePublic– Finding keyword ideas from real user queries.
- Keyword Surfer & Keyword Sheeter– Generating long-tail keyword suggestions.
- SEO Minion– Chrome extension for SERP (Search Engine Results Page) analysis.
Understanding competitor SEO strategies allows you to refine your approach. This module covers:
- Bing Webmaster Tools– Alternative to Google Search Console for competitor analysis.
- Analyzing competitor keyword rankingsand identifying content gaps.
Assignment :
- Use Google Keyword Planner or Ubersuggestto research a topic of your choice.
- Identify high-traffic, low-competition keywords.
- Prepare a keyword strategy documentoutlining primary, secondary, and long-tail keywords.
- Use AnswerThePublic & Keyword Surferto analyze a competitor’s SEO approach.
- Identify their top-ranking pages, backlinks, and keyword strategy.
- Present findings in a detailed competitor analysis report.
Class 5 : Technical SEO, Optimization & Content
Overview : This session focuses on technical SEO elements such as site speed, mobile optimization, structured data, and content structuring to improve website performance.
What You’ll Learn :
A fast-loading website is critical for SEO success and user experience. This module teaches how to:
- Use Google Search Consoleto monitor website performance.
- Analyze page speed with Google PageSpeed Insights & GTmetrix.
- Improve mobile responsiveness using Google’s Mobile-Friendly Test.
Technical SEO ensures that search engines can crawl and index websites efficiently. Students will learn how to:
- Implement structured datausing Schema Markup Generator.
- Optimize for multilingual SEOwith Hreflang Tag Generator.
- Perform a site crawl & auditusing Screaming Frog SEO Spider (free for up to 500 URLs).
- Detect duplicate content & SEO issueswith Seobility & Siteliner.
On-page SEO ensures content is search-engine-friendly. Students will learn:
- How to optimize meta titles, descriptions, and header tags.
- The importance of readability, structured content, and keyword placement.
- Tools like SEOquake (page analysis)and Grammarly (content readability checker).
Assignment :
- Use Google PageSpeed Insights & GTmetrixto analyze a website’s loading speed.
- Optimize images, caching, and scriptsto improve performance.
- Document before-and-after speed test results.
- Use Screaming Frog or Seobilityto perform an SEO audit.
- Identify issues such as missing meta tags, broken links, duplicate content, and crawl errors.
- Prepare a technical SEO improvement report.
- Use Yoast SEO or Rank Mathto analyze and optimize an existing webpage.
- Implement keyword-rich headings, structured content, and internal linking.
- Validate structured data implementation using Google Rich Results Test.
Class 3 :
Class 6 : Backlinks, Domain Authority & Off-Page SEO
Overview : This final session focuses on backlink strategies, off-page SEO techniques, and improving domain authority to boost website credibility and rankings.
What You’ll Learn :
Backlinks play a crucial role in SEO rankings and domain authority. Students will learn how to:
- Use Ahrefs Backlink Checker & Moz Link Explorerto analyze backlinks.
- Perform competitor backlink researchwith SEO Spyglass.
- Identify and fix broken linksusing Check My Links.
Not all backlinks are created equal! This module covers ethical link-building strategies, including:
- Guest Blogging & Outreach– Writing for authoritative websites.
- HARO (Help A Reporter Out)– Gaining backlinks from media publications.
- Engaging in Social Media & Forum Discussionsfor referral traffic.
- Creating Linkable Content– Infographics, guides, and case studies.
Advanced SEO tools streamline keyword research, backlink analysis, and competitor tracking. This module introduces:
- Ahrefs– Advanced backlink & keyword research tool.
- SEMrush– Comprehensive SEO & PPC analytics platform.
Search engines consider domain authority and trustworthiness when ranking websites. Students will learn:
- How Google evaluates website trustworthiness.
- Strategies for long-term SEO success & brand credibility.
Assignment :
- Use Ahrefs or Moz Link Explorerto analyze backlinks from a competitor’s website.
- Identify high-quality referring domainsand link-building opportunities.
- Develop a backlink acquisition plan.
- Identify 3-5 websites in your nichefor guest blogging or backlink opportunities.
- Draft outreach emailsfor requesting backlinks.
- Implement social media & forum engagementfor additional link-building.
- Summarize your keyword strategy, on-page optimizations, and backlink-building plan.
- Develop a 6-month SEO strategy roadmap.
- Present findings in a final SEO project review.
Module 2 : Core Lessons - Functional Website Design
Module 3 : Advanced Features and Interactivity
Module 4 : Customization and Business-Oriented Design
Building Real World Experiences
After completing the core curriculum, students will enter a one-month practical project phase designed to apply and reinforce the skills learned. During this phase, students will build three progressively complex demo websites over the first three weeks, with a final project in the fourth week. Each week includes two guided classes, where students can address any challenges or clarify questions with instructor support. This phase aims to solidify students’ design, development, and problem-solving skills, culminating in a live client project that can be showcased in their professional portfolios.
Classes 17 & 18 : Portfolio Website with Service Booking Functionality
Project Overview : Design a portfolio website for a business, complete with service pages, testimonials, and a booking system to allow clients to schedule appointments directly through the site.
Focus Areas :
- Apply brand identity principles to create a professional look and feel.
- Implement user-friendly booking features that align with UI/UX best practices.
- Optimize the website for responsiveness and load time.
Support Sessions : Two classes will address any questions related to layout, booking functionality, and optimizing user experience on a portfolio site.
Classes 19 & 20 : Full Feature E-commerce Website
Project Overview : Build a comprehensive E-commerce website incorporating all essential elements and features, including product listings, variable products, category pages, shopping cart, and checkout processes.
Focus Areas :
- Apply advanced E-commerce techniques such as custom layouts for product pages, filtering systems, and payment gateway integration.
- Ensure seamless user flow from product discovery to purchase.
- Implement speed optimization and SEO to enhance site performance and search visibility.
Support Sessions : Two classes will be dedicated to resolving technical issues, addressing ecommerce-specific challenges, and discussing strategies for enhancing user engagement and conversion rates.
Classes 21 & 22 : Multi-Functionality Website with Blogging, Service, and E-commerce Features
Project Overview : Create a multi-functional website that integrates blogging, service booking, and E-commerce elements into a cohesive, user-friendly platform.
Focus Areas :
- Develop an intuitive navigation system that connects various site sections (blog, services, and E-commerce) smoothly.
- Implement best practices for organizing diverse types of content to enhance user experience and site performance.
- Focus on design consistency and brand coherence across all sections.
Support Sessions : Two classes will cover questions related to complex site structures, integrating diverse features, and ensuring consistency and functionality across the website.
Classes 23 & 24 : Real Client Project – Live Website Build
Project Overview : In the final week, students will work on a live client project, applying their skills to create a professional, functional website that meets the client’s needs. This project will go live, allowing students to gain real-world experience and add a published website to their portfolio.
Focus Areas :
- Translate client requirements into a polished, live website with service booking, E-commerce, or blogging features as required.
- Collaborate with the client for feedback and adjustments, refining project management and client communication skills.
- Test and troubleshoot site elements, ensuring all functionalities work smoothly before launch.
Support Sessions : Two classes will be dedicated to guiding students through final adjustments, addressing any last-minute challenges, and ensuring they are confident with the project’s final outcome.
We Understand - Learning is Not a Straight Path
Flexibility in Tools, Platforms,
and Learning Support
We are open to discussing and incorporating additional tools and platforms beyond those listed in the course content if the majority of students express interest in learning them in detail. If necessary, we are willing to conduct extra classes to cover these topics thoroughly.
Our approach prioritizes practical knowledge and real-world experiences over rushed, surface-level learning. If certain aspects of the syllabus cannot be fully covered within the scheduled class durations, additional sessions will be arranged within the four-month period to ensure comprehensive understanding.
We recognize that every student has unique learning needs and different paces of understanding. To accommodate this, we also offer one-on-one doubt-solving sessions for personalized guidance and deeper clarity on specific topics.
- 20% Off - Limited Period Offer
- Course Fee : ₹ 40,000 /-
- 3 Months Duration
- 24 Live Classes
- 7 Days Money Back Guarantee
Batch Schedule :
Days : Mon & Wed
Timing : 12 PM to 2 PM
